itour SmartGuide


Bring your tour onto your guests` smartphones

The itour SmartGuide is a new technology for guided tours.

The itour SmartBox is a breakthrough in guiding technology.

With the itour SmartBox   Guiding Group is presenting the world’s first guiding system that uses participants’ smartphones as receivers. Using our technology   the interaction between guide and customer becomes a symbiotic relationship. The tour guide – pillar of any tour – is equipped with our SmartBox.

See More about the itour SmartGuide:


Guiding-Group solutions for your group tours are innovative, high-quality and trendy. The GROUP GUIDE module is a voice transmission system that uses tour participants’ smartphones as audio receivers.

itour SmartBox
live streaming
itour Smartbox
pre-recorded streaming
itour SmartBox
live & pre-recorded


The ON-YOUR-OWN module is a high-performing and easy-to-use smartphone guide featuring an offline GPS map with multimedia Points of Interest along selected routes.

City Walking
River View

The Guiding Group

The Guiding Group comprises a network of four companies – itour city guide GmbH, tomis GmbH & Co. KG, iGuide Media GmbH and Initree Software GmbH – with their respective expertise in the areas of hardware, software and content production. They are connected by a common mission: to continuously improve guided tours in the current digital age through user-friendly technology.


iGuide Media GmbH  from Bern/ Switzerland produced more than 250 audiovisual tours for various European cities and museums. iGuide Media is responsible for the distribution of the products within the GUIDING GROUP in Europe and worldwide.

itour city guide GmbH from Berlin/ Germany is a major content producer but as well responsible for the marketing and distribution of the audiovisual content and all products within the GUIDING GROUP. More than 80 tourism organisations in Europe and several tour operators and shipping companies rely on our service.

tomis GmbH & Co. KG  from Berlin offers a self-developed Phoneguide system. Users can listen to the audio contributions by telephone calls.
More than 50 tourism organisations are now partners of tomis and use this service for their guests.

Initree Software GmbH  from Berlin is part of the software department of itour city guide GmbH. Within the Guiding Group INITREE develops apps for mobile devices, as well as networks and systems for e.g. ships and museums and city tours.

Our Membership

European Tourism Association

Federal Association City Marketing Germany e.V.

Cruise Lines International Association